2/5/17

FEATURED: Axiom Looks At: The Super Bowl

Ever wonder about the financial impact of an event like the Super Bowl? From avocado sales to gambling, it’s more than just a game. We take a look at the impact of this massive cultural event. VIEW THE FULL INFOGRAPHIC


AXIOM + GRAPHIC = AXIOMAPHIC OF THE WEEK

 

What Americans Associate Most With Super Bowl Ads

Last year, around 112 million Americans watched the Super Bowl on television, with many of them eagerly anticipating the commercials as well as the on-field action. This year, a 30-second spot during the game costs around $5 million, a steep price many companies are willing to pay in the hopes of grabbing viewers’ attention.

The epic “Battle of the Brands” really picked up steam after Apple aired its legendary Macintosh commercial in 1984. That went down in history as the first blockbuster Super Bowl advertisement, paving the way for the phenomenon that followed. Many other commercials from down through the years stand out such as Pepsi’s 1992 spot with Cindy Crawford, 1999’s Whassup? from Budweiser and 2010’s hit “The Man Your Man Could Smell Like” from Old Spice.

Source: https://www.statista.com/chart/7918/what-americans-associate-most-with-super-bowl-ads/


ANNEX EVENTS

 

A Map To Managing Retirement

 

February 22, 2017
6:00 PM – 7:30 PM

Retirement is not the last square on your life’s game board. There are lots of winning decisions left to make.
You need a strategy that:
• Manages taxes and costs to preserve savings
• Optimizes rollovers and distributions
• Prevents damage from ill-timed withdrawals

 

Free Event – Reservation Required

For more upcoming Annex events CLICK HERE


BEST OF OUR RADIO PROGRAMS

Every week, Annex Wealth Management hosts two radio programs that inform and educate listeners. Here are some highlights from those programs.

Know The Difference™ Minute: What Effect Does A New President Have On The Markets?

First Aired 01/19/17 Annex Wealth Management’s Deanne Phillips takes a look at what Presidential Inaugurations have done to the markets through history.

Does Inflation Have An Impact On The Dollar

Mark Oswald From Annex Wealth Management and Dr. Brian Jacobsen from Wells Fargo discuss the impact of inflation on the dollar and the attractiveness of US investments.

What Does The New Trump Administration Mean To The Economy?

Deanne Phillips and Derek Felske from Annex Wealth Management’s team talk the early impact of a Trump presidency.

There’s a significant difference between

financial advisors. Know The Difference™

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