More than 25% of our readers have increased their social media usage since the Coronavirus health crisis has reared its head – and the most-used platform, by far, is Facebook.
Last week, we asked Axiom readers if the health crisis had caused them to use social media more. Most readers – almost half of those who responded – replied that their social media usage had remained the same.
But for those who have increased usage during these times of social isolation, Facebook was far and away the biggest choice, with over 75% turning to Facebook over Instagram, Twitter, Snapchat, and Youtube.